Analyst Report

Mirakl Named a Leader in The Forrester Wave™

The Forrester Wave™: Marketplace Development Platforms, Q4 2024. Forrester logo in the bottom right corner. Background features a gradient from light blue to soft pink.

Marketplace Development Platforms, Q4 2024

Marketplaces have become the driving force behind eCommerce growth and innovation across industries, helping retailers and b2b business leaders offer the selection and value buyers demand, while also protecting margins and profitability.

Companies like Saks, Henry Schein, MediaMarktSaturn, and Coca-Cola Hellenic are turning to the marketplace model to transform their eCommerce businesses. Selecting the right partner is a critical and high-stakes decision that will impact long-term marketplace success. The Forrester WaveTM: Marketplace Development Platforms, Q4 2024 evaluates the 9 providers that matter most and how they stack up, giving tech leaders the ability to select the right partner for their marketplace platform needs. Get the report, to uncover:

  • The rankings and scores of each vendor against Forrester’s criteria

  • What key capabilities are necessary to launch and grow a successful marketplace

  • Why Mirakl received the highest score possible in 21 of 33 criteria, including AI, Retail Media, Seller network and Seller onboarding tools

Get access to the report now to deep dive into Forrester’s evaluation.

Read the Forrester report
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“Mirakl provides a full suite of integrated capabilities to simplify the ever-expanding marketplace tech stack. Its strategic advisory services also help customers plan for the complicated operational changes that must occur across the org.”

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Forrester®, The Forrester® Wave™: Marketplace Development Platforms, Q4 2024, 5 December 2024, Cicman, J.

Mirakl's connected suite of solutions

Marketplace and Dropship

Expand your assortment without the burden of carrying costs or risks with Mirakl's industry-leading Marketplace and Dropship Platform. With our innovative platform models, retailers and B2B businesses can effortlessly offer a diverse catalog without the need to invest in additional inventory. Benefit from the unparalleled advantages of speed, scalability, agility, and profitability through our marketplace, dropship, and one-creditor functionalities.

Retail Media

Maximize the potential of your expanded product assortment by monetizing all website traffic through Mirakl Ads. Transform your eCommerce audience into a highly profitable revenue stream by selling ad space, offering a retail media solution for both first-party and marketplace assortment.

Brand and Supplier Network

Rapidly respond to customer demands and kickstart your marketplace & dropship journey with Mirakl Connect's high-quality, ready-to-onboard supplier ecosystem. With your best future sellers already integrated into the Mirakl Platform, accelerate your time to launch, streamline internal operations, and achieve remarkable growth with our powerful network of sellers and partners.

Subsidiary Consolidation and Cross-Selling

Simplify supplier catalog onboarding and management with Mirakl Catalog Platform's AI-first tools. Modern eCommerce relies on quality product information, and our platform helps retailers and B2B businesses save time by instantly converting supplier catalogs to meet your specific eCommerce requirements, while improving product data for enhanced discoverability onsite and in SEO.

Marketplace Seller Pay-out

Attract top sellers effortlessly with simple onboarding and fast, secure payments through Mirakl Payout. Our integration allows marketplaces to launch faster, with easy setup and management of payment workflows, all through a unified connection, while maintaining minimal impact on existing pay-in provider relationships.

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